THAT MAKES SENSE!
We celebrate Luxury in the 21st century and the power of creative innovation.
We believe that creativity and beauty are at the heart of change.
Audacity, impertinence and liberty can move mountains.
It’s time to respond to a society in search of answers.
A more harmonious society and open new avenues to a more dynamic world economy.
1.618 is an international network of luxury professionals and consumers which promotes the exchange of ideas, information and networking and also serves as a bridge between the creative industry and consumer demands to foster sustainable development.
1.618 is convinced that sustainable development is compatible with Creation, Quality and Aesthetics.
We promote sustainable luxury brands on an international scale and provide direct access to the public.
OUR DEFINITION OF THE NEW LUXURY
For 1.618 Paris, it is obvious that 21st-century luxury is above all based on values and more in line with its time.
« True luxury is not mass-produced, does not destroy the environment and is not socially ignorant. »
It becomes immaterial, offers experiences, emotions; the new luxury is based on respect. It is reflected in the appreciation of rarity, notions of time, heritage and quality.
It is also: the reflection of societal changes, research and innovation, the desire to preserve and respect natural resources, the discovery of oneself through objects, the expression of the creative imagination, respect for human rights, the preservation of know-how.
True Luxury & Sustainable Development share essential values: Rarity, Beauty, Quality, Emotion & Respect for people and the environment.
It creates personal value, works with local parameters, protects people and resources, and respects a virtuous circle.
A MAGICAL NAME: 1.618, THE GOLDEN RATIO
1.618 is a mathematical proportion, derived from the observation of nature that defines Universal Harmony and reminds us every day of what we are trying to achieve.
Nature, creation, beauty at the service of a changing world.
The golden number is used in music, art, architecture and economics. It is found everywhere in nature and in human creativity, in the line of trees, in the shape of a shell, in the architecture of the Parthenon, in the paintings of Leonardo da Vinci, in the works of Le Corbusier and in the music of Chopin. Seeking “the first essences” to improve what is given to us, to seek beauty, is undoubtedly a way of copying nature…